Commercial interests sponsor Proposition D in order to erect massive, digital billboards along a two-block stretch of Market Street, between Fifth and Seventh Streets. Proposition D that will radically alter our city's character by creating a large ‘neon’ zone on Market Street—all so a few billboard companies can make huge profits.
To make matters worse, if Proposition D passes, our city could be sued in court if we try to place restrictions on the types of ads promoted (e.g. cigarettes, pornography, etc.). In these economic times, it's particularly irresponsible to expose the city to lawsuits in this way.
Here's what Proposition D will do:
- Allow a virtually unlimited amount of square footage for digital billboards to be erected along Market Street.
- Repeal long-standing prohibitions on the types of billboard signs permitted in San Francisco.
- Replace storefront facades with oversized, digital billboards, further discouraging reinvestment in the area.
- Re-zone mid-Market to permit digital signs to be erected on rooftops, 200 feet above street level.
- Pollute San Francisco's skyline by making huge, Vegas-style digital billboards visible from miles away.
- Allow billboard advertisements to flash, project, and rotate on Market Street, 24 hours a day, 7 days a week.
Are Community Benefits Required By Proposition D?
In order to sell their scheme, the sponsors of Proposition D promise they will contribute proceeds from the revenues to underserved children. Conveniently, there are absolutely no mandates as to how much money must be contributed and there is no way to enforce the promises made by the commercial interests who support Proposition D. What a scam!
Vote ‘NO’ on Proposition D!
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